Samsung Unveils 256GB Evo Plus High-Speed microSD

​Storage on our smartphone devices is always a problem, especially if you have a lot of photos and videos to store, and apps to install. Android users have it better than others of course, since most phones have support for storage expansion through microSD cards. But even the 128GB is not enough now for some people.

Samsung Electronics introduced its EVO Plus 256GB microSD memory card providing high capacity for a microSD card in its class, delivering fast speeds and an expanded memory storage for use in premium smartphones and tablets, 360-degree video recorders, action cameras, and drones. Users will be able to record up to 12 hours of 4K UHD video or 33 hours of full HD video on their mobile device or action camera without needing to change or replace the memory card, allowing them to record more without running out of memory. Samsung currently sells 128GB Pro Plus microSD cards in the market, but companies like SanDisk are already commercially marketing 200GB microSD cards for the past few months.

The EVO Plus 256GB microSD card provides advanced protection, capacity, and performance with long-term reliability needed to get the most out of electronics, making it an ideal companion for high-end smartphones and tablets with a microSD slot, even in extreme conditions.

According to Mr. Un-Soo Kim, Senior Vice President of Brand Product Marketing, Memory Business at Samsung Electronics, the company’s new “V-NAND-based 256GB microSD card solution will provide consumers with large capacity and high read and write speeds”. Samsung claims that the device can offer read speeds of up to 95 MB/s and write speeds of up to 90 MB/s in theory, which certainly sounds interesting, although, real-life speeds are likely to be substantially lower.

Samsung says that it will start selling the cards from this June in over 50 countries, including key markets like the USA, Europe, and China. The company says that it will offer a 10-year limited warranty on the product, which will come with an MSRP of $249.99.

“With the upward trend of consumers using high-performance, high-capacity mobile devices, our new, V-NAND-based 256GB microSD card solution allows us to deliver the memory card consumers have been craving,” said Un-Soo Kim, Senior Vice President of Brand Product Marketing, Memory Business at Samsung Electronics. “Our EVO Plus 256GB microSD card, will provide consumers with large capacity, and high read and write speeds. We are excited to offer our customers convenient and seamless multimedia experiences when they access, store and share all of the content they create and capture.”

Some commentators on social media last year pointed out the irony of Samsung launching its high-capacity microSD cards in the same year its smartphones had stopped including expansion slots in them. This year, however, the company has re-introduced microSD card slots with its Galaxy S7 line, much to the delight of Android aficionados worldwide. Even though most devices do not officially support 256GB cards just yet, it should be only a matter of time before flagship smartphones start incorporating support for such high capacity microSD cards. The one thing that now remains to be seen is whether the upcoming Galaxy Note 6 becomes the first-ever smartphone to officially support 256GB microSD cards.

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